OBO at ELECRAMA 2020
OBO Bettermann – one of the market leaders in the area of electrical installation products
– presented each of its seven product units at ELECRAMA 2020, the largest congregation of power sector ecosystem in the country.
With more than 700 footfalls
and promising customer interactions, ELECRAMA 2020 was a grand success for us. Notable visitors, dignitaries and partners of OBO had an exciting walk through with an array of products displayed. As a world class brand with a legacy of more than 100 years, we showcased our entire product range and had exclusive display setups for GKS Cable Tray and Virtual Reality experience for our Fire Protection System.
ELECRAMA 2020 meant embodying Innovation, Sustainability and Elegance to us!
- Innovation - OBO as a world-class brand stands as a hallmark to highest degree of innovation in manufacturing. Since the very birth of the brand, OBO has made innovation an inevitable element. OBO’s engineers have introduced cutting edge revolutionary products in the market starting from an Anchor to Ultra-modern cable trays.
- Sustainability - OBO Bettermann as a leading manufacturer of electrical infrastructure systems has taken a strong stance on sustainability. OBO believes in manufacturing green products through Sustainable engineering practices. Our products are known to consume less and save more thus taking a small yet significant step towards UN Sustainable Development Goals 2015.
- Elegance - Our products exhibiting the most aesthetically appealing designs are an absolute embodiment of sheer elegance. The elegant designs of OBO Under floor systems add value to the hallway or exhibition areas. OBO products are seamlessly functional, yet they add panache to every surrounding they are put in.
The five day trade fair was enriching in terms of meeting the whole eco-system of electrical and electronics industry. Apart from industry engagement and activation programs, ELECRAMA got in new brand partners and business prospects to the table for OBO. To top it all OBO also received the award for the BEST STALL – 1st Runner Up (in overseas category) @ ELECRAMA 2020.